Increase Your WebTraffic

“IT CAN’T BE TRUE?”

Read on and find out!

I’m still shaking my head in disbelief.  As we’ve said many times before here at Small Business Internet Marketing, we constantly use our own sites as crash test dummies for many of the latest online marketing techniques.  We also put ourselves through hours, weeks and sometimes months testing the barrage of new products that hit the market.  More often than not we trash most of them as quickly as we initiate them and put it down to good ole testing for the cause.

However, we’re glad to report to you a web traffic technique that is working an absolute treat.  As usual we’re fairly sceptical of any product or service that can claim they will send you 1 million (yes that’s 1,000,000) FREE visitors to your site in as little as 30 days…. Yeah RIGHT we thought. 

I was almost ready to hit the delete button when I thought…. Ah what the heck…. give it a go….. I’ve got a spare five minutes.  Well…. I’m here to tell you, I’m glad I decided to push on a give this program a go because its kicking butt.

Now before we all get overly excited, we have not yet received our GUARANTEED 1,000,000 visitors and nor have we increased our sales by 4000%.  What I can tell you though is we are not only experiencing significantly increased visitor numbers to one of our sites, but a rather pleasant spin off.

Continue Reading – How to get free traffic

Hi Marshall and Gary here

As you will know if you have followed our blog, getting a high ranking in Google exercises our mind regularly at Small Business Internet Marketing and we are always on the look out on how to improve a ranking. We generally use our Small Business Internet Marketing blog as a bit of a crash test dummy to road test various strategies.

One internet marketing strategy that we have been using for the past few months that has really worked for us is Google’s Local Business Centre. What this basically does is provides more like a Yellow Pages type of listing on a Google search query result based on a geographic modifier. In simple words, if someone searches for your business and then adds your location, Google picks this up and returns a result based on information you have supplied via the Local Business Centre facility of Google.

Continue Reading – Do locals get high?

Hi, Marshall and Gary here.

We often find, quite rightly, that small business owners are married to their company name. This makes absolute sense to us at Small Business Internet Marketing.

There is a saying along the lines of “small businesses are often started with dream or a fight”. In other words, the owner wants to sell everyone else the dream (perfect flowers, hot rod cars, you name it) or started their company after becoming disillusioned where they worked (you know – “the boss is an idiot, I could do this far better” type person).

Because of this, their business name has a lot of personal resonance to them. This is even more so the case when it is eponymously named – as in a fictional Bob Smith owns a company called Bob Smith Auto Electrician.

So it is a natural reaction for owners to want a domain name for their website or blog that is as close as possible to their business name. Nothing wrong with this, but often the domain name then takes them into to some awfully crowded web space.

It is OK if someone searches for Bob Smith Auto Electrician, and then finds the website and gets whatever information they were after. But we suspect the searcher had to know that Bob Smith Auto Electrician did actually exist before doing the search – not as result of the search.

So if you can find a domain name that is in a reasonably well searched area by Google users that is consistent with what the business does, and doesn’t have huge competition – it is a great start to an internet marketing strategy.

Next post – blogs and domain names
Your business buddies

Marshall and Gary

Hi, Marshall and Gary here.

Often in our Small Business Internet Marketing posts, we mention getting high visibility on the internet.

What we are talking about here is having some marketing strategy to get your head above the rest of the competition. We never ever say that this is easy. There are very large companies whose whole business is solely around doing this for their clients. However, this is not a justification for not doing it.

In Australia, some 16 million people use the internet. Around 95% of these people use the internet to find product and services online. Google accounts for a whopping 88% of all searches done. So the math is that Google can lead over 15 million customers to your electronic door – theoretically.

So obviously any strategy to increase you web traffic tends to centre around Google. In our category of Understanding Keywords we talk about having to know what people are actually searching the web for, and what particular words and phrases they are plugging into Google.

Knowing this information is a great start, but you have to convert this knowledge into more visitors to your website or blog. For a small business owner, the appeal of the web is all about getting more sales – so converting the visitors to something more than just visitors is just as important.

Next post -domain and business names.

Your business buddies

Marshall and Gary